Additional reading "Dan Ward" - Stretch and Challenge

Here is a link to a chapter on Bond by Dan Ward.
You can reference some of his ideas in the exam and back them up with examples of textual analysis that you have undertaken yourself.

https://drive.google.com/a/g.qeliz.ac.uk/file/d/0B7WOt2vyC8SrLVM4ZmhVX29kTDA/view?usp=sharing

High Challenge and Extension

See if you can make links with other films, advertisements. Can Dan's ideas be applied to other texts?

Bond

Ads and representation part 2

In the following book extract from Introduction to Gender: Social Science Perspectives, by Jennifer Marchbank and Gayle Letherby, 2014, read at least the section called Media, Culture and the Gendered Body:


Introduction to Gender: Social Science Perspectives

Ads and representation part 1

Representations of women - past ads

Application of intitial academic ideas and arguments

Thinking about Representation